Elite Logistics is a courier company based in Barnsley. They offer same-day courier services throughout the UK at competitive rates. I have done a lot of previous work for their Director so he approached me again to build a website for his new business.
I built this WordPress website a few years ago, however as the business grew, I worked with them to expand and improve their online presence.
This year, the business went through a rebrand, so together we took the opportunity to overhaul the website. The focus was on improving the user interface, branding and search engine rankings.
Once I’d received the new brand guidelines, I went to work on a staging version of the website. This ensured the live site was unaffected during the site changes.
The first task was to perform an SEO audit, keyword research and sitemap evaluation. The purpose of this was to make sure that we addressed all areas of improvement during the redesign process. I then set about the restructuring of the pages, implementing the new design concepts and optimising each page for better search rankings performance.