SEO - Search Engine Optimisation Techniques and Best Practise

Google Clamps Down with ‘Not Secure’ Label in Chrome

Hi everyone, HTTPS is not a subject for the not so tech-savvy, please bear with me here, I'll try to keep it simple, but it's quite a technical subject... Google to punish HTTP sites with 'not-secure' label A couple of years ago Google decided to start rewarding sites that use HTTPS in search results. This meant that by purchasing an SSL certificate and making all URL's https:// rather than http:// could earn you a better search ranking and more trust from Google. That is ... Read More >

Mobile First Indexing

Huge news this week from Google! Your website search performance will now be based on the content from the MOBILE VERSION of your website. What Does This Mean? As we've explained before, the content on your website has a huge impact on where you appear in search results. Previously, Google has used the content from your desktop website to judge how good your site is. Google is now going to be using the content from the mobile version of your site instead. How Does It Affect Me? In ... Read More >

Google Webmasters Hangout Summary – 07/10/2016

Happy Friday and thank you for reading our summary of the latest Google Webmasters Office Hours Hangouts. We've attended two Google Webmasters Hangouts this week, the first of which was on Tuesday 4th October and then the latest one on Friday 7th October. To save you time and energy, we've combined our summary into this one article. Google Webmasters Hangouts are a live session on Google's YouTube channel featuring a weekly question and answer session, hosted by Google's John Mueller. This weeks hangouts again brought up load of different topics, ... Read More >

Google Webmasters Summary – 23/09/2016

Welcome to the latest article in our series following Google Webmaster Office Hours Hangouts. We've just attended the hangout held on Friday 23rd September at 09:00 hours, and this summary comes immediately after that. Google Webmaster Hangouts are a live session on Google's YouTube channel featuring a weekly question and answer session, hosted by Google's John Mueller. For this weeks hangout, John was joined by another Google employee who looks after the Google Webmasters Forum, working on manual penalty recovery. We didn't quite catch the guys name, but ... Read More >

Google Webmasters Hangouts – SEO Gold

Google Webmasters Office Hours Hangouts are a fantastic way of learning how to optimise a website for search engines (SEO). Google Webmasters Hangouts are a weekly get-together on Google's YouTube channel, streamed live all over the world. Viewers get the opportunity to log in to the chat and ask questions directly to a guy called John Mueller, who works for Google. John fields questions from viewers on all topics concerning Google search, including ranking signals, algorithm changes and often confirms or dispels the things we hear in the world of ... Read More >

SEO News – Google Search Results Changes

Changes to Organic & Paid Search Results Appearance We've just read a Tweet by the SEO guys at Moz.com, who have linked to a news article on The SEM Post, which states that Google has made slight changes to the layout of it's search results pages (SERPs). I have checked this out for myself and it is true. What have they done? Google has increased the width of the left-hand column of it's search results pages (the column which contains organic search results, there is also ... Read More >

How Google Search Works

Google Search is a very complexed tool, behind the scenes... Here is a really good video in which Google staff talk about how Google's algorithms are created, adapted and tested. Interesting stuff, just click play on the video. Google often puts out media like this to inform users and webmasters about changes to it's search algorithms. We like to keep up with whatever Google puts out there, so that we deliver the best search engine optimisation services to our customers. SEO isn't something you can just do one ... Read More >

What a Tool! The Screaming Frog SEO Tool

Screaming Frog is actually a spider, which is actually a very useful website tool, for SEO in particular. Ok, could it get any more confusing than that? Let's try again. Screaming Frog is a free tool (available here), which allows you to do a full analysis of your website, which includes telling you the following: how many pages you have, what the status of them are (whether they are broken or not) what links you have (both inbound and outbound, internal and external) what your page titles ... Read More >

SEO Myths 2016 Edition from Hubspot

SEO myths have always been in existence. Since SEO became big business and all these new SEO companies started sprouting their roots, they've all had to find a 'USP' to win over their customers, and for me, that's where a lot of these silly myths have come from. Not all SEO myths are silly though. Some of them simply stem from 'old' SEO techniques which were actually true at the time, but are no longer. The world of SEO has moved on, Google has become wise to ... Read More >

Good Google Ranking Required? UPDATE your website!

A good Google ranking is the holy grail for most webmasters. Over the years I have tried EVERYTHING under the sun when it comes to SEO. Clients often come to me having read up a bit of Google ranking performance, with ideas of their own on what works for good search engine rankings. But the biggest thing people often forget to do it UPDATE their website regularly! You can try all the SEO hints and tricks in the world, but nothing compares to adding quality, useful, informative ... Read More >

SEO – Search Engine Optimisation Techniques and Best Practise